InnerChild Creatives

ROLE
Visual Designer

GOALS
Design brand from scratch; ideate + design engaging, informational, community-focused social media graphics; develop brand values, goals, and initiatives

SKILLS
Creative direction, brand exploration, visual storytelling, copywriting, graphic design, content creation, trend research

InnerChild Creatives (ICC) is an online community with a mission to connect young creatives and professionals, as well as provide helpful resources/guides on how to thrive creatively, professionally and personally. ICC provides mental health advice for common issues that all creatives go through—such as burnout, impostor syndrome, work-life balance, creative ruts—as well as technical resources—such as Clubhouse chats with industry creatives for advice, Zoom support group, freelancing tips, etc.

Social Media Graphics

ICC’s Instagram is a place for us to share advice and resources, recap lessons from our Creative Chats, and spotlight creatives and all the amazing work they are creating.

Clubhouse Chats

ICC hosts Creative Chats on Clubhouse and invites professionals from various creative industries to speak about their creative journey, share the lessons they learned, give out industry tips, and answer questions. Main takeaways are summarized and shared as graphics on social media.

We have featured creatives such as photographers, musicians, freelance graphic designers, illustrators and more.

Creative Direction

Apart from creating the graphics myself, I also worked with another graphic designer and provided copy and creative direction to keep a consistent brand voice and experience.

Community Spotlights

ICC created “Community Spotlight” posts where we share the work of those who are a part of the ICC community. The goal is to foster a community of creatives supporting other creatives and to stay inspired. Below is an example of our Community Spotlight of photographer Connie Uy.